This recent purchase of mine has just been begging for a review, because it's just so completely, and utterly fantastic. I was feeling a little risky, and bought number 73: Scarlet Siren, and I'm thrilled about the purchase. It's a very vibrant red, more so on the pink side rather than orange. The pigmentation is unreal, with one swipe, you're set. And guess what, it says its long lasting on the package- and they aren't lying. I wore this through dinner, and it didn't wear off. Considering it's a red lipstick, that's a pretty amazing feat. Moisturizing, and totally luxurious on the lips. It also comes in a bunch of other gorgeous colours, so fear not. It's a splurge, I will admit. So instead of buying two or three cheap lipsticks that make your lips feel like crap, buy just this one. You won't regret it. Swatch below!